The Background

Longtime client, the Hopewell Group needed a logo for a Software as a Service medical bill review solution. It needed to fit in with the overall Hopewell Group branding style and clearly showcase the dynamic ability of the software to search out claims and coding issues on medical bills. After working through a few concepts here’s what the client went with.

It has good energy, introduces some new color options to keep it distinct from the top brands and includes a visual reference to the Hopewell Group’s “diamond.”