I love helping businesses figure out
who they are
how they want people to feel
what they want people to remember about them
…and then creating an identity around that.
Since starting my own business, I have had so much to be grateful for. So many people have shared advice and insights, been generous with their time and wisdom, and straight-up given me stuff that I needed (whether I knew it at the time or not). I’m grateful to all the clients who have trusted me with their brands, and for all the awesome and challenging projects I’ve gotten to work on and for the incredible partnerships that result.
The Gratitude Project is how I pay it forward with purpose.
Every year I take on a small number of projects at no or drastically reduced costs. These are projects where the organization is doing good work but doesn’t have much budget, or where a person is bouncing back from something and maybe needs a boost. I love helping, and I love knowing that my work and experience are supporting more good works.
In response to the current crisis, I’ve partnered with some of my favorite marketing and content collaborators to create a Pay What You Can program. This is tangible help for small and solo businesses that are shifting or trying to get off the ground and is intended to give them basic tools, content or materials that add value right now.