Brief

This was a logo upcycle project, where we took some original concepts from a prior project, left on the cutting room floor and brough back to life in a new context. A way to meet clients where they are and still get them to a whole new logo. Peter O’Donnell’s logo is for his podcast in development.

He wanted something personal and unique, so this is a riff on a Celtic maze, with a warm color set. I love it in all black to.

Very powerful & I am excited to see it in action!